Industry News

Inntopia’s Eaton salutes Dona Filipa

In golf and golf marketing, let’s not forget the basics.

Sometimes we get so wrapped up in marketing, we forget what we’re selling. Sometimes we get so wrapped up in what we’re describing, we forget to invite our audience to act.

Marketing involves a lot of things, but at the core it’s nothing more than:

  • A good message.
  • The right audience.
  • And a distribution channel that connects the two.

But with so much “stuff” going on with content and influencers and products and deals and weather and events, that simplicity can quickly turn complex.


Click here to read the blog and see how Dona Filipa, a Five-Star luxury golf resort in the Algarve wowed Gregg Blanchard, SVP Strategy at Inntopia with a recent tweet.


To learn how Inntopia's Commerce, Marketing and Digital solutions can help your golf resort or course optimize resources and increase the bottom line, contact me today.

Chris Eaton
Director of Business Development, Golf
(603) 440-8999