Industry News

PGA Fashion & Demo sets evening events

PGA Fashion & Demo Experience Refreshes Evening Events:

Fashion Show & Networking Party Takeover of TAO Night Club, Tuesday, Aug. 13

PGA Demo Experience & Closing Reception at Topgolf Las Vegas, Wednesday, Aug. 14

PALM BEACH GARDENS, Fla. (July 31, 2019) – The 2019 PGA Fashion & Demo Experience, Aug. 13-14, in Las Vegas, is hitting refresh on two of its most popular evening special events, moving the Fashion Show to the new venue of TAO Nightclub on Tuesday, Aug. 13, and staging the PGA Demo Experience on a new night, Wednesday, Aug. 14, at Topgolf Las Vegas.

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The PGA Fashion & Demo Experience features widespread golf merchandise sourcing from top golf and lifestyle brands and a comprehensive education conference at the Venetian Resort, Aug. 13-14. The evening special events complement the discovery of new merchandise and offer attending PGA/LPGA Professionals and golf retailers the opportunity to watch the latest apparel collections in action, test the latest equipment innovations and network with peers.

Fashion Show & Networking Party

TAO Nightclub | Tuesday, Aug. 13
The newest apparel collections and golf lifestyle accessories from top designers will be in the spotlight of the PGA Fashion & Demo Experience when the annual Fashion Show and Industry Networking Party moves to the exciting venue of TAO Nightclub in the Venetian Resort on Tuesday evening, Aug. 13, from 6 – 8 p.m.

The professional fashion runway production features live music by the TAO Nightclub DJ and is emceed by Golf Channel’s Bailey Mosier. The program also includes an Industry Networking Party throughout the venue. The Tuesday evening TAO event is open to all PGA Fashion & Demo Experience attendees and exhibitors.

“We are excited to move the Fashion Show and Networking Party to TAO Nightclub at the Venetian this year,” said PGA Worldwide Golf Exhibitions Event Vice President Marc Simon. “PGA Professionals and golf retailers have shared how much they value watching the newest styles and collections come to life in the fashion show and we think TAO Nightclub will be an amazing venue to take the Fashion Show to the next level, while providing a fun atmosphere for peer networking.”

PGA Fashion & Demo Experience Fashion Show Featured Companies

(as of 7/31/2019)

2UNDR

Callaway Golf Apparel

Chervo S.p.A.

Daily Sports

IFGfit

Jofit LLC

Naughty Boy Golf Wear

Original Penguin

Spitfire Petite, Inc.

Straight Down Clothing Co

Swing Pretty

TZU TZU Sport

Under Armour

In addition, more than 100 golf resort, apparel and accessories brands are planning to take advantage of Las Vegas Fashion Week to introduce the newest golf and resort fashion trends, plus the latest accessory collections on the Show Floor, Tuesday and Wednesday, Aug. 13-14. View the full Exhibitor Directory at PGALasVegas2019.com/exhibitors.

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PGA Demo Experience & Closing Reception

Topgolf Las Vegas | Wednesday, Aug. 14
PGA/LPGA Professionals and golf retailers will preview and test the newest innovations of top equipment and technology companies, while networking with peers, at the PGA Demo Experience and Closing Reception in the exciting setting of Topgolf Las Vegas, now on Wednesday, Aug. 14, from 4 p.m.–8 p.m.

The PGA Demo Experience offers hands-on testing in the Topgolf Level 1 hitting bays, an indoor marketplace and putting green inside the flagship Topgolf property. Additionally, PGA/LPGA Professionals can compete in the Topgolf Tour Qualifier during the PGA Demo Experience for an additional $6,500 purse ($2,500 to the winning team) and all event attendees can participate in the PGA Demo Experience Putting contest, featuring a $2,500 purse for the top three finishers.

Beverages and light hors d’oeuvres will be served throughout the industry-networking event and free transportation will be provided throughout the night to and from the Venetian. PGA Professionals will receive four MSR credits for participating in the event. All PGA Demo Experience attendees must be registered for the 2019 PGA Fashion & Demo Experience and present their badge to enter the event.

PGA Demo Experience Participating Companies

(as of 7/31/19)

Adaptive Golfers

Athalonz Golf Shoes

Callaway Golf Company

COBRA PUMA GOLF

ERG Golf

Falcon Golf

Foresight Sports

Honma Golf

Miura Golf

Mizuno USA

Perfect Practice by OHK Sports

ProTag America

Rapsodo

Skooza Electric Scooters

Srixon/Cleveland Golf

SuperSpeed Golf

Swing Catalyst

Additionally, many equipment and technology companies will meet with influential PGA Professionals and buyers on the Show Floor at the Venetian on Tuesday and Wednesday, Aug. 13-14. View the full Exhibitor Directory at PGALasVegas2019.com/exhibitors.

About the PGA Fashion & Demo Experience
The PGA Fashion & Demo Experience, Aug. 13-14, 2019, in Las Vegas, is an annual merchandise sourcing, product testing, industry networking and professional education event, exclusively for golf industry professionals. In addition to product presentations by nearly 200 companies and brands at The Venetian, the annual industry event features a comprehensive education conference and nightly industry networking events including the PGA Fashion Show at TAO Nightclub on Tuesday, Aug. 13; and the popular PGA Demo Experience at Topgolf Las Vegas on Wednesday, Aug. 14. Event details and registration are available at PGALasVegas.com.

Contacts:
PGA Worldwide Golf Exhibitions: Sherry Major, (716) 662-3855, smajor@reedexpo.com
PGA of America: Michael Abramowitz, (561) 624-8458, mabramowitz@pgahq.com