FOR IMMEDIATE RELEASE
APRIL 9, 2019
MASS GOLF RENEWS PARTNERSHIP WITH IMPERIAL HEADWEAR
NORTON, Massachusetts – In preparation for the 2019 competitive season, Mass Golf is pleased to announce that it has extended its partnership agreement with Imperial Headwear – of Bourbon, Missouri – that makes Imperial Headwear the “Official Headwear Provider of Mass Golf” in 2019. The announcement was made today by Mass Golf Executive Director / CEO Jesse Menachem.
“As we look ahead to another great season at Mass Golf, we are pleased to be welcoming back Imperial Headwear as one of our partners” said Menachem. “Continuing to build the Mass Golf brand remains a priority for us and Imperial Headwear is one of those partners that understands the importance of that.”
Under the agreement, Imperial Headwear will continue to provide staff and volunteers with custom headwear. In addition, the online merchandise store allows Mass Golf members to purchase limited edition Mass Golf merchandise that were previously only available to volunteers and competitors in select events.
The online store – overseen and operated by Imperial Headwear – offers a Limited Edition collection of hats and tee shirts which includes 13 styles in multiple colors featuring the Mass Golf logo.
One new addition to the online store this year is the official naming of the unstructured relaxed cotton style hat. The “Bay Stater” is available in multiple colors and has an adjustable polished silver buckle closure on the back. The naming came as a result of the social media campaign that gave @PlayMassGolf followers the opportunity to name the hat.
For a limited time only, all Mass Golf golfers will receive a 20% discount off all purchases using the MASSGOLF2019 code.
“I am very proud of our partnership with the Mass Golf Association,” said David Shaffer, vice president of sales & marketing at Imperial. “Being a Massachusetts-native and growing up playing in their championships, I have very fond memories of what Mass Golf means to the game and the golfers who live there. Golf has been and continues to be a very popular sport in the Bay State because of Mass Golf’s commitment to its members.”
About Mass Golf
Mass Golf is a 501(c)3 non-profit organization that is dedicated to advancing golf in Massachusetts by promoting its competitive spirit and camaraderie. Presently, more than two-thirds of the 360 member clubs are public-access facilities, while nearly one-half of member golfers are enrolled at public facilities.
As the seventh largest state golf association in the country, Mass Golf has been at the forefront of industry advances such as the creation of a computerized handicap system, online registration and real-time Championship scoring.
For more news about Mass Golf, visit massgolf.org or follow on Facebook, Twitter & Instagram @PlayMassGolf.
About Imperial Headwear
Founded in 1916, Imperial Headwear is the leading manufacturer of premium quality headwear, apparel and accessories for the golf market. Imperial’s products can be found at 96 of the Top 100 and over 70% of the Top 400 golf courses in the United States. The Association of Golf Merchandisers (AGM) has voted Imperial the #1 golf headwear brand for 4 years in a row.
Imperial is committed to style, functionality and perfection in fit and comfort. It is this commitment that has allowed the creation of a wide variety of headwear and apparel with quality that is second to none. Renowned for its superior customer service and art customization capabilities, Imperial offers its products using the most innovative fabrics and designs, as well as logo decoration and embellishment technologies.
For further information please visit Imperialsports.com or call (800) 950-1916. Follow Imperial Headwear on Twitter and Instagram at @ImperialHats and on Facebook at facebook.com/ImperialInc. Imperial Headwear’s 100th Anniversary video can be viewed at https://vimeo.com/179793530.