Industry News

Sailfish Point picks Buffalo.Agency

July 16, 2018
Sailfish Point Selects Buffalo.Agency to Manage Public Relations
(STUART, Fla.) –
Sailfish Point – the 532-acre oceanfront luxury community on Hutchinson Island, 45 minutes north of Florida’s Palm Beaches – has selected Buffalo.Agency as its public relations partner.

The first full-service, integrated marketing solution dedicated to sport, industry and lifestyle segments, Buffalo.Agency will publicize Sailfish Point in national and relevant regional media covering luxury real estate, golf, yachting and related topics.

“Sailfish Point is one of the most stunning and distinctive oceanfront properties along the East Coast,” says Kristen Cheskaty, Managing Partner of Sailfish Point Realty. “Strategic, hyper-targeted earned media will further position us one of the top places to live not only in Florida, but nationally.”

The vibrant, oceanfront enclave features 520 distinctive homes from spacious waterfront estates to low-maintenance condos, villas and townhomes with private boat slips. The island is surrounded by three bodies of water – the Atlantic Ocean, Indian River and St. Lucie Inlet. Residents enjoy access to a stunning, 1.5-mile stretch of private beach and a freshly updated, 60,000-square-foot oceanfront clubhouse with fine and casual dining, event space, new fitness center and multiple pools.

Golfers relish the nationally-ranked Jack Nicklaus Signature Golf Course that winds through the island and along the St. Lucie Inlet, culminating in a dramatic finish at the 443-yard, par-4 18th with its green perched against the Atlantic Ocean. Shifting coastal breezes factor into shot-making on the 7,088-yard, par-72 layout while members and guests appreciate Bermuda greens that roll fast and true.

Not to be outdone, Sailfish Point’s maritime offering is second to none in the Sunshine State. Its full-service marina and yacht club houses 77 wet slips and 45 dry slips while accommodating vessels up to 125 feet. Within minutes, anglers are in the marine-rich Gulfstream casting lines for mahi-mahi, wahoo or the eponymous, ferocious sailfish. Boaters navigate from Sailfish Point through the Okeechobee Waterway across the state to the Gulf of Mexico.

“From its enviable island location, five-star amenities and nationally-ranked golf course, Sailfish Point is rich with captivating story angles,” says Shane Sharp, Vice President of Buffalo.Agency.  “The community is its own paradise – like living on your private Caribbean Island – and we’re excited to share the Sailfish Point story.”

About Sailfish Point
A 532-acre private, member-owned community, Sailfish Point is situated on South Florida’s Hutchinson Island. The vibrant, oceanfront neighborhood features 520 distinctive homes, including spacious beachfront properties, intimate condos, golf villas and townhomes with private boat slips. The island is surrounded by three bodies of water – the Atlantic Ocean, Indian River and St. Lucie Inlet.

The luxury community is home to a wealth of five star resort-style amenities, including a nationally-ranked Jack Nicklaus Signature Golf Course with every hole on the 7,088-yard, par-72 course boasting a water view and balmy Gulf Stream breezes.

A 60,000-square-foot oceanfront clubhouse features multiple dining options, a stunning clubhouse pool, fitness center, eight Har-Tru tennis courts and full-service spa. A private deep water Marina and Yacht Club houses 77 wet slips and 45 dry slips for vessels up to 125 feet and residents enjoy access to a private 1.5-mile white sand beach.

More information:, 772.225.6200.

About Buffalo.Agency
A 55-person, full-service, integrated marketing firm headquartered outside Washington, DC, Buffalo specializes in the golf, destination, sport and lifestyle markets. It delivers strategy development, public relations, data and analytics, direct marketing, digital-social media and creative design work for companies and organizations operating in more than 40 countries. Its growing roster of industry-leading and emerging brands includes Arccos Golf, Bridgestone Golf, Casa de Campo, Destination Kohler (Whistling Straits), ECCO, Galvin Green, GOLFTEC, Kauai Visitors Bureau, PGA National Resort & Spa, Pinehurst Resort, Sea Pines Country Club, Toptracer (Topgolf) and World Golf Foundation.

More information:  Buffalo.Agency, 703.761.1444.

Liza Mencarini