Industry News

Youth on Course expands in Carolinas

(PEBBLE BEACH, CA)Youth on Course — the non-profit organization providing young people with subsidized golf rounds, college scholarships, caddie programs and paid internships – partners with the Carolinas Golf Association (CGA) to bring rounds for “$5 or less” to junior golfers in North Carolina and South Carolina.

Born in 2006, Youth on Course subsidizes greens fees to remove cost as a barrier to entry for potential lifetime golfers. With the addition of North Carolina and South Carolina, Youth on Course is now active in 19 states, with over 30,000 members ages 6-18.

“By partnering with the CGA, Youth on Course gains a strategic ally to provide young people with increased access to the game of golf,” says Youth on Course Executive Director Adam Heieck. “We want to thank our partners across the country that have helped drive membership over 30,000 and moved us closer to our goal of delivering affordable golf in all 50 states by 2020.”

With over 730-member golf courses, the CGA, in conjunction with the Carolinas PGA and the South Carolina Golf Association, will begin implementing the Youth on Course model in early 2018. Funds raised by these associations will go toward round subsidies as facilities across the states begin to adopt the program. 

“Youth on Course is the ideal partner to continue The First Tee initiatives in the Carolinas that introduce juniors to the game of golf,” says CGA President Lawrence Hicks. “By aligning with Youth on Course, the CGA receives a proven model for providing junior golfers with affordable access to area courses.”

Youth on Course has surpassed 550,000 subsidized rounds to date and exceeded $1,200,000 in awarded college scholarships to deserving members. Alumni of the organization’s internship and caddie programs have also gone on to be collegiate golfers and productive members of the industry.

Support for Youth on Course drives the organization’s growth across America. This year the program has been recognized by The Golf Channel and Golf Digest as an essential bridge between youth instruction and consistent play throughout adulthood. NBA MVP and Charlotte, N.C. native Steph Curry is a vocal ambassador of the program. 

For information and a list of Youth on Course partners, visit, or call 831.625.4653. 

For information on Carolinas, visit, or call 910.673.1000.

About the Carolinas Golf Association

The CGA is a 501(c)(3) not-for-profit educational organization that was founded in 1909 to promote and to protect the game of golf in the Carolinas by providing competitions, education, support and benefits to golf clubs and golfers. The CGA is the second largest golf association in the country with over 730 member clubs represented by nearly 150,000 individuals. The CGA annually conducts 48 championships and five team match competitions for men, women, juniors, and seniors. It also runs over 150 One-Day (net and gross) events as well as qualifying for USGA national championships. The CGA serves golf in the Carolinas with numerous programs such as: the USGA Handicap System; tournament management software and support; course measuring and course/slope ratings; agronomy consultation; answers about the Rules of Golf, Rules of Amateur Status, and Handicapping; Carolinas Golf Magazine; Interclub series; Tarheel Youth Golf Association; Carolinas Golf Hall of Fame; expense assistance for USGA Junior and Girls' Junior qualifiers from the Carolinas; and the Carolinas Golf Foundation (CGF). The CGF has distributed nearly $2,000,000 since 1977 to benefit Carolinas' golf initiatives including junior and women's programs.

About Youth on Course

Headquartered in Pebble Beach, Youth on Course is a non-profit organization serving as the charitable arm of the Northern California Golf Association. Its core purpose is to provide youth with access to life changing opportunities through golf. This is achieved through initiatives that include subsidized rounds at partner courses, mentorship opportunities through caddie programs and paid internships, and scholarship grants for qualifying members. Since 2006, nearly 500,000 rounds have been played by Youth on Course participants and more than $1,200,000 has been raised for college scholarships. Currently, Youth on Course serves California, Oregon, Washington, Idaho, Nevada, Arizona, Utah, Illinois, Missouri, Kansas, New Mexico, Kentucky, Texas, Minnesota, North Carolina, South Carolina and Michigan with plans to expand nationwide.


Chris Walling