Industry News

OpenTravel Golf 2.0 helps travelers connect

The OpenTravel Golf 2.0 Standard Connection is available for download & companies are already seeing the value

May 17, 2017 (WASHINGTON D.C.)  – The OpenTravel Golf 2.0 Standard Connection was designed to connect more golfers to more distribution partners in hospitality, air, rental cars, tour operators, OTA’s, rail, by enabling faster, more efficient technical connections.

With technology on the rise in all areas of travel and tourism, this is an opportunity to tap into the existing veteran golfers and future youth golfers who innately look to use technology in every aspect of their lives.

"[OpenTravel 2.0 Standard Connection] More efficient and opens the connections to the possibilities of more customers, which will ultimately drive a more profitable business. We are delighted to have this new bridge to customers. As long time supporters to open standards of connectivity we look forward to the full implementation of OpenTravel’s standards in our day-to-day operations.”
Doug Howe, Partner Century Golf Partners
Jim Hinckley, CEO and Partner Century Golf Partners

“The new OpenTravel Alliance Golf 2.0 Standard will allow for partners booking golf and packages in Myrtle Beach to connect golfers to our reservation services faster, easier, and more efficiently using open A.P.I. tools. We have played a small part in the development of the standards and we fully endorse their adoption, which opens up our courses and facilities to booking partners that are able to communicate with our golf courses more effectively.”
Tracy Connor, General Manager, Myrtle Beach Golf Course Owner Association
Grand Strand Tee Time Network

“Leading France’s national golf facility and placing it at the forefront of incoming travel to Paris, France for golfers, but also as a former executive with a European multi course company we fully support the OpenTravel Golf 2.0 standards and are actively implementing them to connect consumers and travel providers  and  increase access to our golf course globally."
Paul Armitage, Directeur Le Golf National | General Manager Le Golf National

The Golf 2.0 Standard Connection is now available for download free of charge at For more information on Golf 2.0 please contact Sandy Angel; ( of OpenTravel Alliance.

About OpenTravel Alliance
OpenTravel is a not-for-profit trade association, founded in 1999 by travel companies, with a primary focus on the creation of electronic message structures to facilitate communication between the disparate systems in the global travel industry. OpenTravel is comprised of member companies representing airlines, car rental companies, hotels, cruise lines, railways, leisure suppliers, service providers, tour operators, travel agencies, solutions providers, technology companies, and distributors. OpenTravel members identify message standards, prioritizing project work and creating messages. Tens of thousands of OpenTravel message structures are in use, carrying tens of millions of messages between trading partners every day. For more information on OpenTravel membership, new products, or projects, please visit or email

Press Contact:
Natalie C. Simone