Industry News

Srixon and Cleveland Golf salute Atkins for victory

HUNTINGTON BEACH, CA – May 1, 2017 – Srixon and Cleveland Golf congratulate staffer Matt Atkins for his first WEB.COM TOUR victory at the El Bosque Mexico Championship by Innova over the weekend in Leon, Guanajuato, in Mexico. Atkins shot a bogey-free, 4-under-par 68 in the final round at El Bosque Country Club to post a winning total of 17-under par, three strokes clear of second place.

“I don’t even know how to put it in words. It’s just such an honor to win in general,” said Atkins. “This puts me in a really good spot.”

A 26-year-old native of Aston, Penn., Atkins handled windy conditions all week, emerging as the only player in the field to post all four rounds in the 60s. His first-place check of $117,000 vaults him from 87th to sixth on the WEB.COM TOUR money list – an excellent position to earn PGA TOUR playing privileges next season.

 That prize should be especially useful for Atkins and his family this summer. He is getting married over the week of the WEB.COM TOUR Nashville Golf Open in late June.

“It feels so great to accomplish this goal so early, it’s definitely a nice little wedding gift for us,” Atkins said.

Atkins won using a bag of Srixon equipment, including the Srixon Z-STAR XV Tour Yellow golf ball. Featuring a Dual Energetic Gradient Growth core with a larger, softer inner core, the Z-STAR XV generates consistently high ball speed on full shots and enhances greenside spin control with the Spin Skin coating. Atkins also trusted Srixon Z Series golf clubs en route to victory: the Z 765 Driver, the Z F65 Fairway Wood, the Z U65 Utility Iron, and Z 965 Irons. Z Series clubs feature the most innovative technology Srixon has ever created in golf clubs, helping skilled players improve distance and accuracy.

Atkins also used three Cleveland Golf RTX-3 Blade Tour Raw wedges (50° V-MG, 56° V-MG, 60° V-LG). RTX-3 wedges include three of Cleveland’s most innovative wedge technologies ever for the ultimate short-game control and consistency – Feel Balancing, V Sole grinds and the third-generation Rotex Face.

In Matt Atkins’s Bag:

For additional information on Srixon / Cleveland Golf / XXIO products and staff players, please visit the Srixon, Cleveland Golf and XXIO USA websites.

ABOUT Srixon®, Cleveland® Golf and XXIO®:

Based in Huntington Beach, CA, Srixon®, Cleveland® Golf, and XXIO® are part of the DUNLOP SPORTS CO. LTD family and each brand enjoys a strong presence on competitive tours worldwide. Their professional staffs include Hideki Matsuyama, Russell Knox, Graeme McDowell, Keegan Bradley, Inbee Park, and many others. Cleveland® Golf, founded in 1979, is a leading equipment manufacturer specializing in short game technologies and solutions that benefit all golfers. Srixon®, with more than 80 years of golf ball manufacturing experience, is committed to producing the highest quality, technically innovative golf balls which offer maximum performance to golfers of all levels of ability. XXIO®, with their long-standing tradition of premium golf clubs in Japan, brings one of the most successful golf brands in Japan to America. Srixon®, Cleveland® Golf, and XXIO® remain steadfastly committed to providing "Tour-proven, premium golf equipment to passionate golfers seeking to improve their performance while enhancing their experience playing the game of golf." For more information, please contact Eli Miller (714.889.6441) or visit us online at Srixon, Cleveland Golf and XXIO USA websites.