Industry News

Primland’s must-play Highland Course offers can’t-miss November greens fee

Blue Ridge Mountain resort in Meadows of Dan, Va., promotes discount through end of month

MEADOWS OF DAN, VIRGINIA – November 5, 2020 – Golfers love a crisp fall day on the course surrounded by the gorgeous Blue Ridge Mountains. Primland offers that and more with its special November voucher, enabling players to enjoy The Highland Course for $150, nearly $100 off peak season rate (valid until November 30, 2020).

Fall colors on The Highland Course at Primland

That’s an exceptional value at an esteemed golf venue rated among the top 30 in America. Even better, those who book their round with the November voucher can also play a future round (during April 1–June 30, 2021) for just $200.

Set within Primland’s 12,000 acres, The Highland Course ranked No. 30 in Golf Digest’s biennial “America’s 100 Greatest Public Courses, 2019-2020.” It features immaculate conditions, stunning views, no surrounding development, and a masterful course layout by Englishman Donald Steel, whose design philosophy highlights nature and golf tradition.

"Good courses protect the environment, bad designs disfigure it," said Steel, who has the rare distinction of having advised every club or course on which the British Open Championship is, or has been, played. "They should provide an interesting challenge and fair test for every class of player; and they should make the best possible use of the land.”

Steel’s beliefs are on full display at The Highland Course, which flows seamlessly and breathtakingly through the dramatic mountain landscape, as if it has been there for time immemorial.

Located in southwestern Virginia near the Blue Ridge Parkway, Primland centers around its vast acreage and first-class outdoor activities, such as golf, hunting, fly fishing, hiking, biking, RTV trail riding, shooting, archery, water sports, and more. Its luxurious indoor setting and options are renowned as well, thanks to its regional cuisine, full-service spa, deep space star gazing in the Observatory, and distinctive lodging.

Primland was recently voted “No. 1 Resort in the South” – and No. 9 nationally – through Conde Nast Traveler’s Readers’ Choice 2020 awards.

For more information about Primland, visit, or call 866.960.7746.

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Primland ( resonates with people who immerse themselves in luxurious elegance whenever possible. Value Mother Nature’s masterworks. Celebrate the scintillating moments when fish take the bait. Cherish the soothing serenity of golden mountain sunsets. Rush with adrenalin while traversing ATV trails. Feel child-like wonder while star gazing through a professional-grade telescope. Embrace treehouse lodging perches with panoramic views. Relish playing award-winning trophy golf courses. Rejuvenate through caressing spa treatments. And covet organic ingredients served tastefully in farm-to-table culinary dishes.

Dan Shepherd