Industry News

Inntopia announces partnership with Mobiniti for data-driven SMS marketing

Inntopia is thrilled to announce today a new partnership with SMS marketing platform Mobiniti, an industry-leader in text messaging. This partnership will allow Inntopia Marketing Cloud users to generate custom lists from their database and instantly sync them to Mobiniti for targeted text messaging campaigns, just like they do with email lists and social media audiences..

Mobinit and Inntopia logo

“There is so much potential for resorts with SMS and that’s exactly why we chose to work with Mobiniti,” said Inntopia’s Director of Customer Insights, Kurt Kinscert. “Their platform isn’t just about sending messages, it’s about creating unique campaigns designed around the strengths of text messaging. These campaigns are perfectly suited to make the most of the lists marketers can generate in Inntopia Marketing Cloud.”

Mobiniti’s platform comes with an impressive list of ways to communicate via text message including:

· Traditional campaigns

· Contests

· Mobile coupons

· Loyalty Programs

· Image messaging and file attachments

· Two-way communication inbox

Using this new integration, resorts are getting ready to launch everything from weather updates to downloadable mobile coupons this upcoming season using the clean, centralized data they have easy access to within their Inntopia Marketing Cloud account.

“This partnership combines Mobiniti’s deep experience and focus on SMS with Inntopia’s incredible track record with data cleansing and automation,” said Tanner Coleman, Mobiniti’s General Manager. “We couldn’t be more excited to be working together to help resorts and hotels take full advantage of text messaging as a marketing channel.”

After testing this new integration throughout the summer of 2020, this integration is now live for all interested Inntopia Marketing Cloud users interested in communicating with their guests automatically and efficiently via text message.

Inntopia

About Inntopia
Inntopia connects the software systems that manage lodging, skiing, golf, and other functions into a platform that enables single transaction booking, fully automated marketing, and powerful business intelligence. Built to solve the complex challenges of destination resorts, Inntopia’s software and expert consulting are used to improve the bottom line of golf resorts and courses looking for better marketing ROI and ecommerce revenue.

Contact:
Chris Eaton
Director of Business Development
ceaton@inntopia.com
(603) 440-8999

Gregg Blanchard
Director of Marketing, Inntopia
gblanchard@inntopia.com