Industry News

Hawk's Landing Golf Club partners with GolfNow

Distinctive 12-hole, Palm Springs layout will benefit from GolfNow’s comprehensive distribution platform and marketing services

ORLANDO, Fla. (Sept. 1, 2020) – GolfNow today announced a new partnership with Hawk’s Landing Golf Club in Yucca Valley, Calif., providing the club with GolfNow’s industry leading technology and services, as well as access to the world’s largest tee-time marketplace. The partnership builds on an agreement the club previously established with EZLinks Golf, now a GolfNow company.

GolfNow News

Located in the high desert just 30 miles from Palm Springs, Hawk’s Landing Golf Club will continue to benefit from the industry’s leading EZLinks-branded technology and now – as a new member of the GolfNow online marketplace – also will be introduced millions of golfers who regularly use GolfNow to search for and book tee times.

“Our club offers a unique California playing experience and we’re excited about being part of the GolfNow platform where we can share with more golfers interested in finding an easy way to search for and book tee times at our course,” said Hawk’s Landing Owner Cindy Melland.

As part of its upgraded technology and keeping to state-mandated safety protocols, the club also is utilizing GolfNow’s contactless, pre-paid technology, which allows golfers to book and pay for tee times remotely and in advance. The club also will benefit from enhanced exposure through GolfNow’s Premium Marketing Program.

Featuring two, six-hole loops, Hawk’s Landing offers golfers a complete golfing experience but in less time than a traditional 18-hole round requires. Award-winning architect Cary Bickler’s design allows golfers a variety of playing options, while offering striking contrast between rolling greens and desert beauty.

About GolfNow
GolfNow is an innovative technology company that creates seamless ways for golfers and golf courses to better connect. GolfNow operates the largest online tee-time marketplace in the world, offering 3.5 million registered golfers a variety of ways to stay connected to their favorite courses and the ability to easily book tee times online and via mobile devices any time of day. GolfPass members receive special playing perks through GolfNow, including tee time credit and rewards. GolfNow, part of the NBC Sports Group with offices in Orlando, Fla., and Belfast, Northern Ireland, also provides technology, support and marketing services to more than 9,000 golf courses in 24 countries around the world.

-NBC Sports Group-

Media contact:
Dan Higgins
GOLF Channel Communications
Dan.Higgins@golfchannel.com
407-496-8107