COVID-19 forces resorts to shift focus from destination traveler to local market
As the impacts of COVID-19 have evolved, more and more golf resorts are shifting their focus away from the destination traveler in favor of local markets that lack the travel restrictions and risks associated with the spread of the virus.
In unfamiliar territory, many resorts are missing simple opportunities as they attempt to make this pivot. In response, Inntopia asked five of their top Strategic Account Managers to share a data-driven campaign golf resorts could implement to better capitalize on drive markets.
About Inntopia: Inntopia connects the software systems that manage lodging, skiing, golf, and other functions into a platform that enables single transaction booking, fully automated marketing, and powerful business intelligence. Built to solve the complex challenges of destination resorts, Inntopia’s software and expert consulting are used to improve the bottom line of golf resorts and courses looking for better marketing ROI and ecommerce revenue.
For immediate communication:
Director of Marketing, Inntopia