Industry News

Cleats win at RBC Heritage

The footwear of choice for the RBC Heritage winner was FootJoy’s Icon Shoe with Softspikes Pulsar cleats

BRENTWOOD, Tenn., June 23, 2020 – The return of golf has been long awaited…and it didn’t take long to once again show that the world’s top players and the winner of the RBC Heritage choose to wear shoes featuring the traction, comfort and durability of replaceable cleats from PrideSports® brands Softspikes® and Champ®.

Softspikes Pulsar cleat
Softspikes' Pulsar cleat

“The winner at the RBC Heritage is no stranger to the Carolina Coastal region and made the most of it on Sunday with an incredible final round,” said John Hohman, senior vice president of marketing for PrideSports/MacNeill-Pride Group. “His perseverance - scoring birdie on five of the last seven holes - shows the grit and determination it takes to win on tour. We are proud to be a small part of such a round by providing the stability and traction needed to execute this type of performance.”

The footwear of choice for the RBC Heritage winner was FootJoy’s Icon Shoe with Softspikes® Pulsar cleats.

Replacement Softspikes® and Champ® cleats can be purchased in the golf section of most large retailers, sporting goods stores, golf specialty and golf course pro shops across the country. Cleats can also be purchased online from any of these locations, your favorite online store or directly from

PrideSports is the undisputed leader in the golf cleat segment with its CHAMP® and Softspikes® brands. The company recommends golfers change their cleats every six to eight months – or even more frequently based on use – to ensure golfers get the maximum performance out of their footwear.

Softspikes logo

CHAMP’s Helix®, Zarma Tour® and Stinger® cleats, as well as Softspikes’ Pivix®, Pulsar®, Silver Tornado® and Stealth® cleats, dominate the OEM and secondary market in terms of performance and sales. More information can be found at and

PrideSports logo

About PrideSports
Headquartered in Brentwood, TN with offices across America, Europe and Asia, PrideSports provides traction elements and retention systems to athletic footwear manufacturers around the globe as well providing its CHAMP and Softspikes branded products to retail channels worldwide - maintaining a preeminent position within golf, soccer, baseball, football and other sports. In addition, the company provides a full line of golf accessories and is the largest producer and distributor of golf tees in the world, with brands including Pride Golf Tee®, Pride Professional Tee System® (PTS) and Zarma Fly Tee®.

Tony Williams
Alday Public Relations, Inc.
615-791-1535 ext. 124