Industry News

Primland nominated for best hotel in Conde Nast Traveler Readers’ Choice Awards 2020

Luxury boutique resort in SW Virginia garnered top-10 distinction in 2019 for U.S. South venues

MEADOWS OF DAN, VIRGINIA – April 24, 2020 – Primland, the luxury boutique resort nestled amid 12,000 Blue Ridge Mountain acres in Southwestern Virginia, has again been nominated as one of the world’s top hotels in the Conde Nast Traveler Readers’ Choice Awards 2020. Voting for favorite hotels is open through June 30.

Primland lodge

The Readers' Choice Awards is one of the most important awards in the travel industry, celebrating the best places in the world, and opinions count. The prestigious award gives travelers the opportunity to elect their favorite hotels in the world. To vote visit and select “Hotels and Resorts” category. Now more than ever, good news for the travel industry is needed.

Primland appreciates the continued support of its guests. The luxurious resort hopes to re-open and welcome back guests on May 21, 2020.

The Readers' Choice Awards celebrate the best places on the planet – from far-flung wilderness retreats and close-to-home urban hotels to Mediterranean villa specialists and destination spas in Asia. Voting opened on April 1 and concludes in June. To vote and for more information, visit

“Unbiased acclaim from travelers is the best kind of reinforcement that we’re doing things well, and we strive to ensure our guests are deeply inspired every time they stay with us,” said Steve Helms, Primland Vice President.

Primland logo

Primland ( resonates with people who immerse themselves in luxurious elegance whenever possible. Value Mother Nature’s masterworks. Celebrate the scintillating moments when fish take the bait. Cherish the soothing serenity of golden mountain sunsets. Rush with adrenalin while traversing ATV trails. Feel child-like wonder while star gazing through a professional-grade telescope. Embrace treehouse lodging perches with panoramic views. Relish playing award-winning trophy golf courses. Rejuvenate through caressing spa treatments. And covet organic ingredients served tastefully in farm-to-table culinary dishes. For more information about Primland, visit, or call 866.960.7746.

Dan Shepherd,, 703.403.5317
Gary Trask,, 978-228-0314