Industry News

Cleated footwear kicks off 2020 with victory

Sentry Tournament of Champions winner wears FootJoy Icon shoes with Champ Stinger replaceable cleats

BRENTWOOD, Tenn., January 6, 2020 – The new year is off to great start for cleated footwear as the first PGA Tour winner of 2020 was wearing replaceable cleat technology from PrideSports® brands Softspikes® and Champ®.

At the Sentry Tournament of Champions, the No. 4 player in the world outlasted two competitors in a playoff to secure his second victory of the season while wearing FootJoy® Icon shoes with Champ® Stinger replaceable cleats.

“There’s no substitution for the traction, stability and control provided by cleated footwear,” said John Hohman, senior vice president of marketing for PrideSports. “We saw throughout 2019 the advantage cleats provide, and we expect to see the same thing in 2020.”

Replacement Softspikes® and Champ® cleats can be purchased in the golf section of most large retailers, sporting goods stores, golf specialty and golf course pro shops across the country. Cleats can also be purchased online from any of these locations, your favorite online store or directly from www.golfspikes.com.

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PrideSports is the undisputed leader in the golf cleat segment with its CHAMP® and Softspikes® brands. The company recommends golfers change their cleats every six to eight months – or even more frequently based on use – to ensure golfers get the maximum performance out of their footwear.

CHAMP’s Helix®, Zarma Tour® and Stinger® cleats, as well as Softspikes’ Pivix®, Pulsar®, Silver Tornado® and Stealth® cleats, dominate the OEM and secondary market in terms of performance and sales. More information can be found at www.champspikes.com and www.Softspikes.com.

About PrideSports
Headquartered in Brentwood, TN with offices across America, Europe and Asia, PrideSports provides traction elements and retention systems to athletic footwear manufacturers around the globe as well providing its CHAMP and Softspikes branded products to retail channels worldwide - maintaining a preeminent position within golf, soccer, baseball, football and other sports. In addition, the company provides a full line of golf accessories and is the largest producer and distributor of golf tees in the world, with brands including Pride Golf Tee®, Pride Professional Tee System® (PTS) and Zarma Fly Tee®.

Contact:
Tony Williams
Alday Communications, Inc.
615-791-1535 ext. 24

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