Industry News

Golftec opens new store in Herndon, Va.

GOLFTEC opens world-class golf instruction and club fitting center in Herndon, Virginia

(HERNDON, Va.) – GOLFTEC – the world leader in golf lessons and premium club fittings – announces the opening of a state-of-the-art golf instruction and club fitting center in Herndon, Virginia at 2445 Centreville Road.

The new facility is staffed by a veteran team of highly-trained coaches and includes three teaching / practice bays along with a putting / warm-up area. These coaches leverage GOLFTEC’s world-renowned teaching technology – including advanced motion measurement, video analysis and premium launch monitors – to help any student find a path toward improvement that best suits their unique needs. GOLFTEC students drop an average of seven strokes from their scores.

GOLFTEC Herndon also features the company’s enhanced custom golf club fitting program. The TOUR-like fitting experience combines swing characteristics with ball flight data to help identify optimal equipment for each student. An array of clubhead/shaft options are available to perfectly match players of any skill level with the clubs that best meet their needs. Nearly 75% of those who have gone through a GOLFTEC driver fitting have gained an average of 25 yards over their previous equipment.

“This is our fifth location in the Washington D.C. metropolitan area, joining centers in Tyson’s Corner, Alexandria, North Bethesda and Gaithersburg,” says Joe Assell, co-founder and CEO of GOLFTEC. “Whether you’re new to golf or trying to compete for a state title, our approach will help anyone improve and enjoy the game more.”

GOLFTEC Herndon Manager Ryan Miller will oversee operations at the new facility. Miller has been with GOLFTEC since 2013 and has taught over 5,000 lessons.

“This new center is absolutely stunning, and instantly among the most cutting-edge golf training facilities in Northern Virginia,” says Miller. “Our dedicated staff of PGA Professionals are ready to provide the most advanced golf instruction and golf club fitting available anywhere.”

GOLFTEC continues to establish itself as the world leader in golf improvement with more data on the golf swing than anyone else in the world, thanks to its award-winning SwingTRU Motion Study. The global GOLFTEC coaching team is comprised of experienced instructors that have graduated from GOLFTEC University – a multi-week certification program based around a curriculum of mastering advanced training of golf swing mechanics and GOLFTEC’s proprietary technology used in all Training Centers. The majority of GOLFTEC Certified Personal Coaches are PGA Professionals who have taught thousands of golf lessons.

To learn more about GOLFTEC, please visit or call 877-446-5383.

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Since 1995, GOLFTEC has become the world’s largest provider of golf lessons and premium club fittings, operating more than 200 corporately-owned and franchised Training Centers in all major U.S. cities, Canada, China, Japan, Hong Kong and Singapore. A top employer of PGA Professionals, the company’s 700-plus coaches have taught more than 9 million lessons with students dropping an average of seven strokes from their scorecards. Its highly-trained coaches leverage leading-edge technology for a completely fact-based approach to instruction, practice and club fitting. GOLFTEC’s leadership position in golf improvement is augmented by its SwingTRU Motion Study™ – the largest ever conducted on golf swing mechanics.

Dan Wooters