Industry News

Cobra, Harmon go 2-on-1 for NBA star


Using COBRA Equipment Combined with COBRA CONNECT Technology the Pair Take on the Course in a new Video Series titled “Weekend Warrior”

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Carlsbad, Calif. (April 4, 2019) - Today COBRA Golf announced a partnership with NBA star and Golden State Warrior sharp-shooter, Klay Thompson, to create a four-part, docuseries that will focus on his passion for golf, and his quest to improve and take his game to the next level.

Known for his smooth stroke from behind the arc, Thompson is looking to bring that same precision and clutch performance to the golf course. To help him do that, COBRA enlisted the help of long-time ambassador, and celebrated golf instructor, Claude Harmon III, who currently has some of the world’s best golfers on his roster. Harmon, currently the Director of Instruction at The Floridian, will work with Thompson, utilizing COBRA Golf equipment and COBRA CONNECT technology Powered by Arccos, giving him the tools and insights to help him become a better golfer.

Klay Thompson (left), with instructor Claude Harmon III

Klay Thompson (left), with instructor Claude Harmon III

“I’m competitive in everything I do, so partnering with COBRA and Claude is a great way to take my golf game to the next level,” said Thompson. “My on-court success relies on precision, accuracy, and attention to detail. The data I get from COBRA CONNECT will allow me to apply the approach I have for basketball and enhance my play on the links.”

The Weekend Warrior series will help bring to light COBRA’s innovation story through two individual experts in their respective sports, who simply share a relatable passion for golf. How they work together during the offseason to improve the three-time NBA Champion’s game will be a storyline any golfer can appreciate.

“Klay is such a talented athlete, and I’m excited to help bring that skill, accuracy and dedication to the golf course. While we both have busy schedules, utilizing CONNECT technology will help identify the areas of his game that need improvement, and allow him to practice smarter, and make better decisions on course,” said Harmon III. “And, thanks to CONNECT tracking his rounds, we can analyze the data, review his stats, and I can provide feedback even when I’m not with him on course. The positive impact CONNECT can have on your game is truly remarkable.”

The first episode of the four-part series, will establish Thompson’s goals for his game, and how he will work with Harmon to accomplish and reach those aspirations. The second focuses on fixing his slice with driver, using swing tips from Claude and getting dialed into his new KING F9 SPEEDBACK Driver. Episode three will see Thompson put into practice what he’s learned on the range, focusing on his iron game, incorporating instruction and COBRA CONNECT to play smarter golf. The final piece will detail how the pair plan to work together over the remainder of the year to improve, reviewing Thompson’s COBRA CONNECT data to identify areas for continued improvement.

COBRA CONNECT™ Powered by Arccos is an award winning connected golf system that helps players of all skill levels make smarter, data-driven decisions. Electronically embedded sensors in the grip automatically record the distance and accuracy of every shot so golfers can track their improvements round-to-round.

Thompson is an Olympic gold medalist, three-time NBA Champion, and a five-time NBA All-Star in just his eighth season as a pro with the Golden State Warriors. One of the most prolific shooters in NBA history, Thompson was the 2016 NBA Three-Point Contest champion, holds the NBA record for most three-pointers in a game (14), and owns two of the top-10 single-season three-point totals in NBA history. He is passionate about helping underserved youth through community investment, and in 2018 launched the Thompson Family Foundation alongside his parents and brothers. .

COBRA’s new KING F9 SPEEDBACK equipment combined with COBRA CONNECT’s smart technology, and instruction from a world class instructor are sure to deliver results that are truly game-changing. The video series will debut on and can be accessed here For more information on COBRA’s award-winning KING F9 lineup of clubs visit

Media Contacts:
Rachel Rees, COBRA PUMA GOLF,, cell: 760.710.7434


COBRA PUMA GOLF is a corporate division of PUMA, one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. COBRA PUMA GOLF is an inclusive company, promoting game enjoyment for golfers of all abilities, attitudes and styles. The brands full-range portfolio includes COBRA Golf’s high-performance drivers, fairways, hybrids, wedges and irons, as well as PUMA Golf’s sport lifestyle inspired footwear, apparel and accessories. Fusing performance and style, COBRA PUMA GOLF brings a focus on innovation, technology, compelling design and superior performance with an edge to the global golf marketplace. For more information, visit and